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    Category: Articles

    Two Phrases To Lead Life By, Plus A Bonus From Judge Judy

    I was recently reminded of a couple of interrelated phrases that aren't meant to be preachy. Just pretty accurate...and comforting. And then, as a b…
    david-h-lawrence-xvii
    David H. Lawrence XVII October 4, 2019
    5 Comments

    The Ad Mix Is Changing. So Will Your Bookings.

    When we were all younger, TV ads ruled the roost. The ad spend on TV was enormous, both in volume and in percentage of overall category dominance, w…
    david-h-lawrence-xvii
    David H. Lawrence XVII October 3, 2019
    1 Comment

    Kickstarter Says No To Unions – Say No To Kickstarter For Crowdfunding Production

    As you may know, I'm very active in SAG-AFTRA, serving on several committees including voice over, the audiobook narrators steering, the website devel…
    david-h-lawrence-xvii
    David H. Lawrence XVII October 2, 2019
    7 Comments

    Speaking At WOVOCon: What Do You Suggest I Present?

    I've been asked to speak at WOVOCon later this month in Las Vegas. I haz essite. (That's what the kids are saying when they mean "I am excited.") An…
    david-h-lawrence-xvii
    David H. Lawrence XVII October 1, 2019
    15 Comments

    Don’t Assume You’re Talking To A Listener Or Viewer When Voicing Commercials

    In guiding a client during a private coaching session today through the process of identifying her audience of one, a small but very crucial point pop…
    david-h-lawrence-xvii
    David H. Lawrence XVII September 30, 2019
    7 Comments

    7 Ways To Gracefully Bow Out Of A Networking Chat

    One of my VO Heroes, Linda Graves, asked an excellent question as she watched one of the videos I did on how to engage at networking events. She wasn…
    david-h-lawrence-xvii
    David H. Lawrence XVII September 29, 2019
    4 Comments

    Don’t Let The Unknown Scare You To Death…Or Into Making A Bad Decision

    I just followed up with a client, who had announced she'd decided to refuse to narrate a book because of the number of characters she'd have to keep t…
    david-h-lawrence-xvii
    David H. Lawrence XVII September 28, 2019
    3 Comments

    With All Due Respect, Joker Must Be Seen

    This video was a tough one for me to shoot. I had conflicting feelings about even bringing this up. The letter written by the group of Aurora Colora…
    david-h-lawrence-xvii
    David H. Lawrence XVII September 27, 2019
    13 Comments

    Two Reasons Self Submissions Are Great, And One Big Reason They Can Suck

    I saw a posting on Facebook recently that quoted several casting directors on why they love self-taped auditions. Three reasons stuck out. One stuck…
    david-h-lawrence-xvii
    David H. Lawrence XVII September 26, 2019
    7 Comments

    Christina Just Took Creating Your Own Content To A Whole New Level

    If you've looked at the VOHeroes Pro curriculum, you'll see that there is one complete course on Creating Your Own Content (and a whole bunch of other…
    david-h-lawrence-xvii
    David H. Lawrence XVII September 25, 2019
    9 Comments

    One Last Coda: Your Networking “Positioning Statement”

    I wanted to share with you one last networking tip that wasn't in the MOO blog post I've been dissecting over the last few videos. And it's how to co…
    david-h-lawrence-xvii
    David H. Lawrence XVII September 24, 2019
    5 Comments

    Some Lovely News For ACX And Findaway Audiobook Narrators

    I just got back from the SAG-AFTRA union hall here in LA, where I attended a meeting of the Audiobook Narrator's Steering Committee, which I adore ser…
    david-h-lawrence-xvii
    David H. Lawrence XVII September 23, 2019
    12 Comments

    MOO “Networking For People Who Hate Networking” Tip #5: Schedule Guarding

    One last networking tip from the printer of all things business, MOO, for you, and I saved a great one for last. Networking is a practice, a pursuit,…
    david-h-lawrence-xvii
    David H. Lawrence XVII September 22, 2019
    7 Comments

    MOO “Networking For People Who Hate Networking” Tip #4: Time Wasters

    I have another of MOO's networking tips for you, and this one's a common one. Ever leave an event, thinking, "Wow. What a waste of time that was." H…
    david-h-lawrence-xvii
    David H. Lawrence XVII September 21, 2019
    1 Comment

    MOO “Networking For People Who Hate Networking” Tip #3: Spark Conversation

    More of those MOO tips they wrote about recently to help people who hate networking to network. After the introduction, and the name-remembering, wha…
    david-h-lawrence-xvii
    David H. Lawrence XVII September 20, 2019
    2 Comments

    MOO “Networking For People Who Hate Networking” Tip #2: Remembering Names

    MOO.com, where I get my business cards and other printed material, created a post about "networking for people who hate networking" and it was just fi…
    david-h-lawrence-xvii
    David H. Lawrence XVII September 19, 2019
    4 Comments

    MOO “Networking For People Who Hate Networking” Tip #1: Small Talk

    As you may know, I love MOO cards. I've been using them, and MOO stickers, and MOO postcards for years. And they do what I do: they publish little go…
    david-h-lawrence-xvii
    David H. Lawrence XVII September 18, 2019
    6 Comments

    How About This? If You Don’t Know, Say So.

    I just watched Ta-Nehisi Coates, the African-American writer, take questions after speaking at an event, and he frequently said that he doesn’t know…
    david-h-lawrence-xvii
    David H. Lawrence XVII September 17, 2019
    3 Comments

    Shall We Make Decency Cool Again?

    Those TED talks. They are, more often than not, downright inspirational. I watched on recently that had a "how to make things better" point that, all…
    david-h-lawrence-xvii
    David H. Lawrence XVII September 16, 2019
    12 Comments

    Just Be Yourself…On Purpose

    I heard Dan O'Day pretty much perfectly express a concept I've been interested in for my radio-veteran VO clients. It describes how to mindfully shed…
    david-h-lawrence-xvii
    David H. Lawrence XVII September 15, 2019
    8 Comments
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