How Amazon’s Secret Can Be Yours: Working Backwards

Hey there, hero!

I got a note from a client, who’d read an article in Inc. Magazine about how they develop products.

And he asked if I did the same thing.

And I do.

You can use this little secret when you create things for your performer life. Here’s how.

Hope this helps!



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  1. Hi David.
    Very interesting. I’m a film actor. I’m going to try to apply this approach to my work and everything that I do; that is to see the problem, whatever it is, and try to solve it.